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Newly Crunchy
by 
Brandy Nelson

Mother's Day Gift Idea: Sustainable Vegan Fragrances from PHLUR #Ad

4/28/2017

1 Comment

 
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***Disclosure: I received complimentary samples to facilitate my review. All opinions are 100% honest and have not been influenced in any way.***
Mother's Day is right around the corner, folks! 

Have you found the perfect gift for the Moms in your life....Or are you still scrambling to find that special something that expresses your love for her? 

If the Moms you love are beauty and fragrance junkies, or happen to live a clean, Vegan lifestyle, I have some exciting news for you! 

Introducing PHLUR, an indie fragrance start-up that is changing the way of fragrance by having produced a line of six unisex scents that are vegan, cruelty-free, paraben and phthalates free, made with 20% recycled glass, ingredients are responsibly sourced, packaging is FSC certified and the bottle is painted with vegetable paint to keep the juice protected and free of light stabilizers.

Additionally, they donate $5 from each product to two different organizations – the 
Central Park Conservancy and the International Union for the Conservation of Nature (IUCN). I just love a brand that gives back, don't you? 
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About PHLUR Fragrances :
PHLUR Fragrance is disrupting the way consumers shop for and experience fragrance with an immersive online, at-home experience with a visual twist. At every level of production, the brand has made conscientious decisions about their ingredients, packaging and partners to create a truly sustainable fragrance entity. 

Each of their six unisex fragrances includes ingredients that are grown and cultivated with innovative, environmental methods and exclude raw materials that damage ecosystems. For example, Hanami features the deep woody essence of Indian sandalwood, but doesn’t contribute to its near extinction by instead using a lab-created skin-safe synthetic that captures the same distinctive smell. Hepcat boasts Madagascan vetiver which was introduced to local farmers to create a new revenue stream (separate from vanilla, the country’s cash crop which has a limited growing season) to encourage economic growth and fortify the soil.

Fragrance bottles are made of 20% recycled glass, the highest percentage possible in the industry and are opaque so don’t require stabilizers and dyes, which can be irritating to skin. In addition, PHLUR is certified by Leaping Bunny and all fragrances are free of parabens, phthalates and animal products.

HOW IT WORKS:
  •          Choose Your Scent:  PHLUR’s site is designed to provide a visually-driven, storytelling experience around each of the six scents to evoke an emotional response, and create context, to guide the fragrance selection. Playlists – originally provided to the perfumers for creative inspiration – are available for each scent to further enhance these stories.
  •          At-Home Immersion: Find what speaks to you, and PHLUR sends two trial vials (each good for one week) to audition at home – on your time and in your space – the way it should be. PHLUR scents will evolve and become more complex as you wear them.
  •          An Educated Purchase: Take time to decide, and when you’re ready, put the cost of your trial vials ($15) toward the purchase of a full size bottle. One that you know you will love.

Pricing: $15 for sample set of 3 trial vials, $85 for each full size scent (50ml), Available exclusively at PHLUR.com  
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Our Thoughts :

We received PHLUR's exotic scent, Siano, to check out for ourselves. This arrived quickly, and was very well-packaged. I actually really love the bottle, as it's quite unique and makes a bold statement in itself. 

Siano is definitely an interesting scent, with notes of green pepper, ylang ylang, osmanthus, mimosa and cognac. It is hard to really describe, but I will give it a try. Siano is unlike any fragrance I've worn before. It's rather bold, with both sweet and spicy notes to it. There's even a hint of herbal or floral scents included. This scent is also very interesting because it "evolves" throughout the day. It starts off smelling one day, and slowly morphs with my body's own unique chemistry. 

I will say that I don't know that I would recommend this particular scent for day time wear in an office or similar environment. It IS a bold scent, and a friend who suffers from sensitivities to fragrances did not enjoy it when I wore it around her. This scent is wonderful, but it's not too subtle. I will more than likely wear this to nice dinners out, on dates, etc. It's more of a special occasion fragrance, in my opinion. 

As far as good daytime scents from PHLUR, I cannot make any recommendations as I haven't smelled any of the other scents. All their scents are quite varied, though, and I am sure there's one that's perfect. Feel free to send them a message on Facebook or on their website with any specific fragrance questions you may have. 

I have to admit, I am very impressed with PHLUR. Not only did my fragrance smell amazing, I also love the fact that PHLUR is Vegan and socially responsible. As an Activist who works hard towards helping environmental causes, this actually means a lot to me. If you've got a Mom on your gift list this Mother's Day who may appreciate PHLUR's Fragrance Revolution, definitely check them out! 

Connect with PHLUR :

You can check out the awesomeness that is PHLUR on their website.

You can also connect with PHLUR on Facebook, on twitter, on Pinterest, and on Instagram to stay on top of their latest products and promotions. 
1 Comment
Linda Szymoniak
5/7/2017 08:07:24 am

I was surprised to find out just how many products contain animal products or use them during the processing. It's great that you can choose vegan products like this. I'm curious as to how this one smells. Sounds great.

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